- Lead Nurturing vs. Direct Conversions: Which is Better for Content Marketing? Many marketers blindly promote lead nurturing as a conversion strategy. Instead, we use data and to compare it with direct conversions.
- How We Used Our Content Growth Model To Boost Blog Traffic By 95% in One Month At the beginning of March we built a growth model for traffic to this site. The point of the growth model was to turn traffic estimations from a hopes and dreams model, to a predictable calculation. To do this, we built a bottoms up growth model. That means, instead of a top-down model that says “we got […]
- How We Grew Traffic to 16,000 in 4.5 Months on $52/Month (And Every Tool We Use) Benji and I have only met once. But in 4 months, we’ve taken a brand new domain and blank WordPress install, and managed to do the following. Get over 16,000 unique visitors in the last 30 days Got kudos on content from the likes of Sean Ellis… Rand Fishkin… Has marketing become the toughest position […]
- How This Fitness Site Got 1,892 Hyper Targeted Subscribers With Facebook Ads That Cost (Less Than) Nothing Today we’re profiling a fitness site that grew traffic and subscribers with Facebook Ads that made them money. We’re going to see how Erika of Erika Volk Fitness added 1,892 email subscribers and got 11,850 unique visitors in one month with a Facebook ad campaign that hasn’t cost her a dime. In fact, she’s come out […]
- Getting 76% Growth in Traffic in One (Leap) Month Traffic We got 7,614 users to the site in February. This is how that compares to the previous months (blue line is target exponential growth, orange dots are actual): It’s funny, when I drew up that blue line at the beginning of this blog, I said multiple times to “take it with a grain of […]
- Why You Need a Growth Model For Your Blog (And How to Create One) Last month we had 7,614 unique visitors (users) on this site. In the next 30 days we want to get 20,000 users to our site. Not pageviews, not unique pageviews, not sessions…users. I know, it’s absurd. But we set a goal of hitting 40,000 users in a 30 day span in 6 months and we’re 3.5 […]
- How to Use Mega Projects to Drive an INSANE Amount of Traffic to Your Site The end goal in content marketing for almost everyone is to get sales. Period. But the challenge for most people isn’t selling something, it’s the step before that: driving traffic to your website. More specifically, the question you might be wondering is: How do I drive traffic to my website when a million other people out there […]
- The #1 Problem with Content Upgrades and What I’ve Learned To Do Instead In the last post on converting blog traffic, we talked about measuring your conversion rates and putting calls-to-actions in the proper places so you convert as much traffic into leads as possible. In this article we’re going to talk about a particular conversion tactic called content upgrades. Content upgrades are a game changer for the […]
- January Update: Getting to 4,300 Uniques and 530 E-mail Subscribers We’re now 2.5 months into our 6 month project (nearly halfway!), so things are starting to ramp up. We made some good progress this month, but the real challenge is about to arrive. If you’re new and want to follow along as we try to hit 40,000 unique visitors in 6 months, click here. On […]
- How to Convert Blog Traffic into Customers with CTAs: The Complete Guide Everything you need to know about how to convert blog traffic into customers using CTAs. We cover placements, average conversion rates, and best practices.