Grow and Convert is a marketing blog known for sharing some of the best in-depth articles about marketing and actionable case studies. Our content has been read by over 200,000 marketers and business owners since we’ve started.
Our primary business is our content marketing agency, where we grow traffic and leads for businesses like Patreon, Leadfeeder, Inflow, ReportGarden, and more. Here is one (of many) case studies on the results we can achieve with our process.
Your Experience
We’re looking for a writer to help produce our style of high quality articles with the following experience:
- Experience and understanding of sales in a B2B setting.
You should understand terms like:
- SDR
- AE
- Sales ops
- Salesforce
- CRM
- LTV
- CAC
Note: You should also know the relationship and challenges between sales and marketing.
What You Will Do
You will interview experts on the sales side (VPs of sales, Directors of Sales and sales people themselves) of growing companies.
We’ll help you with landing these interviews, as they’ll come primarily via our client’s organization. But, the ideal candidate should be able to help reach out to experts and land some of their own.
You will take these interviews and turn them into educational business articles for startups looking to improve their sales operations.
You should have an understanding of what is obvious and uninteresting to sales leaders, as well as what is interesting, educational, noteworthy. You don’t need to be an expert, you just need to know enough to be able to craft engaging articles based on interviews with experts.
Here are some of the articles our writers have produced.
Note: None of these are in the sales space but it gives you a sense of how we interview experts and produce educational content for a particular audience (marketers, programmers, entrepreneurs).
RAMPT: How We Achieved a 100/100 Google Page Speed Score (And How You Can Too) (Inflow)
From Financial Distress to Monthly Income: Jack Lowe’s Journey as an Independent Creator (Patreon)
How Cars.com Developer Mac Heller-Ogden Convinced His Bosses to Adopt Node.js (ModernWeb)
Necessary Skills for Our Writing Team:
– Must be passionate about sales and startups and have an understanding of both.
– Must be able to keep the attention of a reader in a long-form story.
– Must be empathetic and know what matters to sales leaders and marketing leaders at growing companies.
– Must have experience/portfolio showing prior experience on these types of articles. If you don’t, we won’t have a good way to judge you.
We typically pay per project — averaging $250-$350 per post.
Benefits of Working with Us:
– Working with a team that really cares about high quality content marketing. Please check out our articles to get a sense of how passionate we are.
– Long-term engagement (if mutually good fit after a couple of paid test pieces).
– Stories will often be published in your name (sometimes a client needs things ghostwritten, and we’re happy to do it).
– You’ll be able to build relationships with influential industry leaders.
We are looking for multiple writers.
If interested, please apply here.