Many clients come to us because their content isn’t generating leads, sales, demo requests, or trials, even if it’s getting (tons of) traffic.
Clients have complained that they’re spending hours editing or rewriting content from freelancers or agencies. Their writers get value propositions wrong, or can’t handle technical topics. Fixing this requires a new process, one that’s interview-based not self-research based.
Client’s have told us they’ve worked with other agencies for years and still aren’t ranking for any of the keywords they want to target. This is usually not just a matter of backlinks. The content and keyword strategies themselves are broken.
Small marketing teams are often overcommitted and need to delegate content to an agency that doesn’t need to be micromanaged. We develop a strategy, write the content in your brand voice, publish, drive traffic to it and report on conversions.
We have a four-step process that helps us drive results for businesses we work with.
1.Content 2. Writing 3. Promotion
4. Conversions
Old Way
Chase high traffic keywords
Ask writers to self-research articles
No promotion.
Don’t track conversions.
Chase high converting topics
Interview your employees to inform articles
Paid ads and link building
Measure and report on conversions.
Chase high traffic keywords
Chase high converting topics
Ask writers to self-research articles
Interview your employees to inform articles
No promotion.
Paid ads and link building
Don’t track conversions.
Chase high converting topics
FILTER Companies BY YOUR domain
Learn how to write and rank for top search terms
Fully remote team throughout the US and Europe
Flexible work loads (take on a little or take on a lot)
We’ve grown our entire company with our last content marketing system — a set process we use for ourselves and our clients to drive traffic and attract leads, signups, and sales from content.
We teach this news system in our complete step by step online course, available for a fraction of the cost of hiring.
© 2024 by Grow and Convert LLC.